WINNING STRATEGIES FOR FEMALE LEGISLATIVE CANDIDATES IN THE 2024 ELECTIONS IN ELECTORAL DISTRICT 1 OF BANTUL REGENCY

Abstract

Women's representation in politics is guaranteed by law. In accordance with Law Number 7 of 2017 concerning General Elections, it states that the candidates for regency / city DPRD members determined by the political party administrators participating in the regency / city level general elections contain at least 30% women's representation. In this study, the focus of the problem is how the strategy of female legislative candidates in winning the election of DPRD members in Bantul Regency and what are the obstacles faced by female legislative candidates in the election of DPRD members in Bantul Regency and efforts to overcome obstacles. This research uses qualitative methods. Sources of research data include observation, interviews, documentation and meta data. The data validity test in this study used source triangulation techniques. The results showed that the winning strategy of elected female candidates from the Democratic Party in electoral district 1 in the election of DPRD members in Bantul Regency used political strategies according to Peter Schorder. The first offensive strategy is to form a winning team and attract cadres known to the public. Second, Socialization by approaching the society. Third, carrying out realistic programs. The first defensive strategy is to convince the public with an intense approach. Second, utilizing the Sahabat Yuliana community. Factors that hinder the winning of female legislative candidates in the election of members of the Bantul Regency DPRD are limited resources, existing networks and facilities and slander. Efforts to overcome obstacles made by female candidates, first, emphasizing the winning team to be committed and compact. Second, doing useful things for the benefit of the society.